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&lt;p class="std-text">On paper this reads like another tire-spec press release: a new regional retread, five ribs, a tougher compound, a couple of new sizes. Easy to skim past. But for anyone signing a fleet retread contract, the launch lands on the one decision that actually moves money, and almost none of the coverage names it. The tread is the cheap, replaceable half of a retread. The expensive half is the steel casing underneath, the thing you already own and the thing a retread program is really monetizing. Pick the tread by spec sheet and you can still lose money. Run your casing-management discipline wrong and you lose the asset itself.&lt;/p></description></item></channel></rss>